Video Productions and Explainer Videos Ensure More Success on Linkedin
- Von: Mag. Dominik Mikulaschek
There are so many profiles on LinkedIn today that you need to find ways to highlight your information. A video production or explainer video can be just the right method for this.
LinkedIn: Success through the career platform
LinkedIn is an ever-growing career platform that can help entrepreneurs to attract the attention of customers and applicants and help employees to be considered by recruiters. The growing number of users on the platform is increasing interactions and making LinkedIn an important tool for professional success today.
Videos on LinkedIn: increase visibility
For some time now, LinkedIn has offered the option of adding individuality to your profile by including a video. So far, only a few members have taken advantage of this option, so a video offers a real opportunity to make your profile stand out from the crowd. Whether you want to strengthen your brand message or stand out from the competition, a video can be the right tool.
The best videos for your LinkedIn profile
A video can serve different purposes. As a start-up, you have the opportunity to present your new company. Other companies can present products in an appealing way and address the target group in an inspiring way. In the B2B sector, explanatory videos offer the opportunity to explain products and services in a simple way. Videos can be downloaded directly to the platform from your own computer or you can also include links from YouTube or Vimeo, for example. This makes it as easy as possible to draw customers’ attention to a product.
Video as a business card
The business card offers the possibility of an individualized introduction on LinkedIn. On the top right-hand side of the business card, you will find a pencil icon that you can use to customize your profile. There is also the option to upload a video and give the video a title and description. In the work experience section, there is also the option to upload a video and present your skills in a clear way. Another option for integrating a video is available on LinkedIn in the Training section.
Image film
An image film can help to strengthen the corporate identity, for example by integrating the film into the profiles of individual employees. Instead of an image film, it is also possible to produce an explanatory video, for example.
Success on LinkedIn through explainer videos
Many users have already achieved success with an explainer video on LinkedIn. This includes Niah Curry, who attracted the attention of the LinkedIn CEO with her creatively designed explainer video and ultimately received a job offer from LinkedIn. Rutger Hofma, an anchor and towing master, also provided an insight into his day-to-day work with his explainer video, which attracted attention. Marketing specialist Shuang Chen presented her product in a LinkedIn explainer video and achieved more than 100 million views.
Emphasize individuality
With explanatory videos, you can present yourself and your work in a very individual way and draw attention to your profile. We will be happy to advise you and help you create the perfect video for your LinkedIn profile.
